Mindful to our environment

Our materials

Committed to being mindful to planet and people our  accessories are always made with materials which are least harmful to our environment and leave behind minimum footprints.  It is not just exclusivity of products but also the right choice of materials.

Peace Silk

Conventional silk making requires the unpierced cocoon, to be boiled in hot water.  According to PETA, 3,000 silkworms are killed to produce half a kilo of silk. Boiling water loosens the sericin (glue which binds the filaments ) and fine silk filaments are extracted off the cocoon. Peace Silk is produced from the discarded cocoons after the silk moth is naturally released. The piercing of the cocoon results in  small filaments instead of one continuous thread,  which then must be spun together to make a single silk thread. The yield of silk filaments is about six times less once the cocoon is pierced – the process is more ethical, cruelty free and sustainable. It retains the purest qualities of silk. In 1990 Kusuma Rajaiah a sericulturist from Andhra Pradesh, India found this way to create silk yarns without harming the silkworms. Peace or Ahimsa silk retains properties lost during conventional means of silk production.

Organic Kala Cotton

Also known as old world cotton  is a short staple variety  indigenous to the Kutch( Gujrat)  region of India . It is completely rain fed, and a carbon neutral crop. It is  resilient to disease  and harshest of  weather conditions. Kala cotton (Gossypium herbaceum) is cultivated without any pesticide or chemical fertilizers. This variety of cotton is organic, energy efficient, uses minimal water. Kala cotton helps  provide livelihoods to farmers as  due to its resilient nature the cultivation requires minimum investments. It is an all season fabric, soft in feel and extremely durable.

Azo Free Dyes

These dyes do not contain   nitrogen-based compounds.  These dyes are eco-friendly and eliminate the use of toxic compounds. Azo-free dyes are low impact dyes also known  as fibre reactive dyes. Azo-free refers to any dyes that do not contain the main known carcinogenic compounds that have been regulated by the EU. These groups of synthetic chemical-based dyes are better for the environment than the usual conventional dyes that are available easily. European Commission has adopted a proposal to restrict the use of azo dyes, a group of 43 chemicals that can cause cancer, and are dangerous to human genes or reproduction. Azo dyes are cheaper and hence  commonly used in textile industry. Our products use only Azo free or natural dyes.